Connecting People: Social Media App Case Study

OVERVIEW

Our client wanted to ensure that no barrier existed between people with similar ideas and interests.

Period: 8 months

Client location: Prague, Central Europe

Business model: Dedicated Team

SERVICES USED

User Experience Design
User Interface Design
iOS Development
Quality Analysis
Data Protection

TECHNOLOGIES USED

Swift
ASP.NET
MongoDB
AWS

THE PROBLEM

People around us are eager to connect with like-minded souls, especially once we find the essence of it. Often, it is difficult for us to meet people who share our interests, and we miss out on a lot of beautiful opportunities.

As the founder of the app wanted to solve this problem, we at Tech Exactly took up the challenge of developing a robust social media app that leverages geolocation to establish real-time, natural connections based on mutual interests by removing all geographical barriers.

THE SOLUTION

Ideating the concept
We became one with the geniuses behind this social media app to comprehend their product’s vision. Following a thorough requirement analysis, we discovered that the founder desired to foster an understanding and appreciation of diversity, inclusion, intercultural awareness, intercultural communication, and intercultural learning. We used the Agile Methodology, which necessitates the development of Sprint targets. Our team structured the project into 12 sprints as a consequence of our detailed requirement analysis. Sprint meetings and reviews guaranteed that we met the client’s expectations.
User Experience Design and User Interface Design
Our goal was to design the app’s UI/UX for a seamless user experience.
1. We needed to create a clear and simple onboarding procedure.
2. To ensure that information architecture and user flows are flexible.
3. We had to ensure that all of the linked elements worked effortlessly together.
4. To ensure that people feel accepted regardless of their caste, creed, ethnicity, language, or gender.
5. To ensure and design for increased feelings of safety and security.
6. To communicate information about other people’s interests and preferences.
iOS App development
The project was ready for development once the design phase was completed successfully. Our goal was to create an iOS version of the social media app that was both sturdy and scalable. As our in-house team of experienced iOS developers analyzed the technical complexity, we created an app that combined cutting-edge techniques and technologies to assist in the creation of a local and worldwide interactive space for individuals with mutual interests.
Quality Checks
The quality assurance step was crafted to guarantee that the social media app functions properly. A holistic approach that included a variety of tests such as code reviews, functional testing, unit testing, speed testing, security testing, UI/UX testing, and so on. It was quite beneficial to receive user feedback to resolve bugs and keep on track with the customer. Thorough testing confirmed Kubatana’s overall quality, and we made it perfect to assure user satisfaction.

Tech Exactly created this platform to create true friendships and interactions between people from all around the world. You can connect with folks who share your interests, whether you are new to town or on vacation.

This enables people to transcend the technological barrier and meet new and similar people, join forums, create groups, and chat without leaving their homes. A thoughtful end-to-end solution was created after a thorough study of requirements to create a mindfully designed user experience.

Are you looking for similar social media app development? Need more information on it? Our experts will guide you and offer you the best solution for your requirements.

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